LearnSomething - In the News
LearnSomething Wins "Innovators in Business" Award
TALLAHASSEE, FL (December 11, 2012) – Florida Governor Rick Scott recently announced that LearnSomething has been named the winner of the 2012 Governor’s Innovation & Entrepreneurship Award for a company in a major market. LearnSomething was honored during a reception at the Governor’s Mansion.
The award recognizes an innovative company that has set a standard for entrepreneurship within the past five years or created an innovative product in the past three years.
The innovative products LearnSomething was recognized for include:
DrugAdvisor makes it possible for manufacturers to rapidly deliver a consistent and accurate message about new drugs to pharmacy staff within virtually every grocery and drug chain in the U.S. Using their vast education network, LearnSomething can deliver a brief media program. In just a matter of minutes, pharmacists and technicians become better prepared to engage with patients and answer questions on new drugs, OTC switches, and even health, beauty and wellness products — right at the strategic moment they are coming to the shelf.
“We’ve opened up an information conduit between pharmaceutical manufacturers and pharmacists that really works,” said Steve Roden, CEO of LearnSomething. “In the last 12 months we have entered Master Service agreements with 14 pharmaceutical companies under our DrugAdvisor new product education program. We are quickly becoming an integral component of manufacturers’ launch plans for new drugs and OTC switches.”
The Governor’s award also recognizes Learner Community, a learning platform that expands the range of learning experiences organizations can offer their members and employees, and simplifies the course creation and distribution process.
“In less than a year our flagship platform, Learner Community, has been recognized as one of the top 20 learning portals in the world and has been adopted by Pearson Learning as their platform for professional learning. The response has been extraordinary,” Roden said.
Among the major organizations now using Learner Community as their learning platform are the American Pharmacists Association, the American Society of Health-System Pharmacists and the Colorado Secretary of State.
“We believe this award recognizes two kinds of success in business,” Roden said. “First, our success is boosting and diversifying the state’s economy, and that’s essential for all of us. But this award also demonstrates that our products, like DrugAdvisor, reach far beyond our clients, to their patients and customers, and support more effective health care. That’s recognition we really value.”
LearnSomething Recognized as Global Top 20 Learning Portal Company
TALLAHASSEE, FL (September 09, 2012) – LearnSomething, developer of the innovative Learner Community™ eLearning platform, has been named to the 2012 “Top 20 Learning Portal Companies" list by TrainingIndustry.com, publisher of Training Industry Quarterly.
LearnSomething’s inclusion in the "Top 20” list reflects the company’s prominent position as an innovator in the online learning space, and the transformational capabilities of Learner Community™, the company’s groundbreaking new learning management system (LMS).
“This award is an affirmation of our mission to understand organizations and their training needs — and how they’re changing,” said Steve Roden, LearnSomething’s President and CEO. “Learner Community, our flagship platform, expands the range of learning experiences organizations can offer their employees and members, and simplifies the course creation and distribution process.”
Selection to this year's "Top 20” list was based on criteria that included: breadth of functionality and capabilities, commitment to the corporate training market, industry visibility innovation and impact, number and strength of clients, and geographic reach.
“Our ‘Top 20 Learning Portal Companies’ list represents the pioneers of technology companies in the industry,” said Ken Taylor, Chief Operating Officer of Training Industry, Inc. “These innovative companies integrate an array of technologies into their portals and serve multiple industries.”
Learner Community, Roden explained, supports both traditional courseware and new approaches to learning. “This platform can help organizations transition to what we call ‘learning experiences,’ which can integrate all kinds of educational opportunities, from formal learning to social knowledge sharing and collaboration.”
But for all the focus on technology, Roden said, Learner Community is about learners. “At the end of the day, this award recognizes what Learner Community does for people — how it helps them improve their daily performance and achieve their goals.”
LearnSomething’s SpecialtyRxAdvisor™ Program Signs PANTHERx Specialty Pharmacy as Consultant
Online program supports retail pharmacies’ entrance into specialty pharmacy
TALLAHASSEE, Fla. (July 15, 2012) – LearnSomething, distributor of the SpecialtyRxAdvisor program, has announced an exclusive partnership with PANTHERx Specialty Pharmacy. SpecialtyRxAdvisor delivers online mini-courses on specialty pharmacy drugs and services to retail pharmacy professionals.
Under the agreement, PANTHERx will advise LearnSomething on the content for SpecialtyRxAdvisor programs and introduce the education programs to manufacturers who dispense specialty drugs.
“SpecialtyRxAdvisor couldn’t be timelier for retail pharmacies,” says Dr. Gordon J. Vanscoy, associate dean and professor of pharmacy and therapeutics at the University of Pittsburgh, and chairman and CEO of PANTHERx Specialty Pharmacy. “Growth of specialty drugs is outpacing traditional medications and within a few years will account for 40 percent or more of pharmaceutical manufacturer sales. These are complex medications needing extensive management to support patient safety and adherence. It was easy for us to see how important a partnership with SpecialtyRxAdvisor can be in this growing market.”
Pharmacy professionals access SpecialtyRxAdvisor mini-courses using the same networks they currently use for compliance education, so integrating the program is seamless.
“We have become experts at building the infrastructure and platform to provide online education to pharmacy professionals, with 85 percent penetration in retail pharmacies,” says Steve Roden, president and CEO of LearnSomething. “Our Advisor programs for traditional medications depend on pharmaceutical manufacturers to provide expert content on their drugs. But specialty pharmacy is a rarified world that requires PANTHERx’s experience and insight, and we couldn’t be happier to join with them in providing this valuable service. ”
The LearnSomething-PANTHERx partnership has already produced value for doctors and patients. “During our discussions, we became aware that it’s difficult for doctors to recommend retail pharmacies and pharmacists to patients who need specialty drugs and medication counseling,” explains Roden. “So we agreed that pharmacists who complete our specialty drug courses will earn certificates. The certificates will help doctors identify qualified pharmacists and confidently recommend these pharmacists to their patients.”
The partnership with PANTHERx comes on the heels of LearnSomething’s agreement with the Specialty Pharma Education Center (SPEC). Under that agreement, LearnSomething will build and maintain the educational portal that supports SPEC’s national certification program in specialty pharmacy. The strategic partnerships with PANTHERx and SPEC are part of LearnSomething’s focused effort to grow its role in providing specialty pharmacy education.
LearnSomething to Offer American Heart Association Courses
TALLAHASSEE, Fla. (May 17, 2012) – LearnSomething, a leading developer of eLearning content and recognized provider of learning platforms for retail and non-profit organizations, now offers online courses from the American Heart Association (AHA), the world leader in emergency cardiovascular care resources.
The AHA online courses offered by LearnSomething will make vital information easily accessible for healthcare professionals who want to update their professional skills or satisfy education and training requirements.
“Being able to offer AHA courses will help us provide many of our clients with the technology delivered education they want…and need,” said Steve Roden, CEO of LearnSomething. “The public may not realize that only AHA training courses are vetted by AHA scientists and educators, and are preferred among most healthcare providers.”
LearnSomething will offer AHA courses through its learning portal and provide learners with full support.
Courses of particular interest to community pharmacists include the BLS for Healthcare Providers Online Part 1. Pharmacists can complete this course as part of their requirements to earn a BLS course completion card required for healthcare professionals who provide immunizations.
Like many online courses from AHA, BLS for Healthcare Providers Online Part 1 is part of a blended learning approach. Students learn cognitive skills through the Web-based, self-paced Part 1 of the sequence, then they participate in a hands-on skills practice and testing session (Parts 2 and 3) with an AHA BLS Instructor. An AHA BLS Healthcare Provider course completion card will be issued upon successful completion of all three parts.
The online format provides pharmacists with 24/7 access to the course, eliminates scheduling and logistical issues that can result from classroom training, and fits the hectic demands of a community pharmacy setting.
LearnSomething’s AHA course offerings include:
- BLS for Healthcare Providers Online Part 1
- Heartsaver® CPR AED Online Part 1
- Heartsaver® First Aid Online Part 1
- Heartsaver® First Aid CPR AED Online Part 1
Pearson Learning Solutions Agrees to Strategic Alliance with LearnSomething
LearnSomething’s enduring relationship with Pearson Education has been one of the company’s proudest accomplishments. When an internationally recognized leader like Pearson has used your products and rewarded you with its loyalty, you know your formula is working.
Now LearnSomething is enjoying an even greater moment of recognition from the company that is shaping the future of eLearning. Pearson’s online learning and digital courses division – Pearson Learning Solutions – has formed a strategic alliance with LearnSomething.
Under the agreement, Pearson will become a reseller of LearnSomething’s enterprise-wide learning management systems (LMS): Learner Community and LearnPro+.
Pearson will resell the platforms with the Pearson brand in markets outside of LearnSomething’s established retail and association sectors (pharmacy, grocery and health care).
LearnSomething’s Learner Community LMS has already sparked a buzz among many educators and site developers who have adopted or sampled the platform.
Learner Community’s easy-to-use tools for quickly creating and deploying innovative learning products provide organizations with extensive in-house capabilities.
The user-friendly technologies and versatility of Learner Community attracted Pearson’s interest. “We’re investing in Learner Community because it fits well with our on-going objective to unleash the potential of digital courses and online learning,” says Eric Kuennen, Business Development Manager for Pearson Learning Solutions. “We want a platform that lets educators and designers turn their ideas into reality, not one that creates barriers.”
Steve Roden, LearnSomething’s CEO, sees the resources Pearson will be able to allocate in promoting Learner Community and LearnPro+ as having huge potential.
“Our platforms are the result of years of experience, hard work and innovation. So I’m thrilled our friends at Pearson want to stamp our technology with their prestigious brand and wrap it in a full complement of their client services,” says Roden. “Their impressive sales force, custom consultations, online education catalog, and turnkey solutions – not to mention their worldwide penetration – will extend our corporate reach. I couldn’t be more excited.”
LearnSomething to Showcase Specialty Pharmacy Services at 2012 Armada Conference
Online programs support community pharmacies’ growing interest in specialty pharmacy
TALLAHASSEE, Fla. (April 2, 2012) – LearnSomething will be unveiling its line of specialty pharmacy services for retailers at the 2012 Armada Specialty Pharmacy Conference, May 1-4, in the Wynn Hotel in Las Vegas.
Among the specialty pharmacy products they’ll be showcasing are the DrugAdvisor Information Networks and REMS education programs.
The DrugAdvisor Networks allow retailers to access brief online, information courses on specialty pharmacy products. Through DrugAdvisor, pharmacists will be able to earn certification in a specialty pharmacy product.
“This will make it easy for doctors to recommend a specific pharmacy to their patients and be confident the patient gets the medication counseling they need to use drugs and devices correctly,” says Rick Fuelling, LearnSomething’s executive vice president and chief operating officer.
Also on display will be LearnSomething-APhA’s (American Pharmacists Association) comprehensive REMS services, including the TIRF REMS Access Program (which combines individual programs for Transmucosal Immediate Release Fentanyl products into a convenient, single program).
Attendees will be able to sample REMS 101 and REMS 102, free foundational courses for retailers and learners, and available with continuing pharmacy education (CPE).
“Developing DrugAdvisor and offering REMS programs and other specialty pharmacy information services are a very good fit for us,” says Fuelling. “These products are built on our extensive compliance education network – with 85% penetration in community pharmacies – and provide manufacturers with a cost-effective way to get specialty pharmacy information to retailers.”
Other specialty pharmacy programs available or in development cover patient counseling, and patient medication adherence and compliance.
“One of the great benefits of this conference,” says Fuelling, “is getting face time with attendees. Once we discover their specialty pharmacy needs, we’re confident we can use our experience in building and delivering education, and connecting retailers and manufacturers to create solutions.”
LearnSomething Welcomes New Vice President of Business Development
Experienced eLearning and Change Management Executive to Lead Association Division
TALLAHASSEE, Fla., Mar. 18 /PRNewswire/ -- LearnSomething Inc. today announced that Robert Burroughs has joined the company’s management team as Vice President of Business Development for Associations.
With more than a decade in providing many Fortune 500 companies – from Ford Motor Company to King Pharmaceuticals – and U.S. defense and armed forces sectors with strategic guidance in developing and implementing eLearning systems and large-scale initiatives, Burroughs will focus on developing scalable solutions for the most pressing challenges of LearnSomething’s association clients.
“Robert’s success with a broad range of learning systems and diverse clientele makes him a rare find,” says Steve Roden, LearnSomething’s CEO. “He’s demonstrated a superior talent for understanding a client’s unique needs and responding with a reality-based solution. In addition to having technology and systems expertise, he’s also scored many successes in change management, which is an often-misunderstood and essential part of the large-scale projects we support. And he fits our own management model of being a hands-on manager who’s going to challenge our team to innovate while providing technical know-how.”
“Sometimes the perfect spot for your skill set and experience opens up — and I feel like this is one of those opportunities,” says Burroughs. “LearnSomething’s track record of focusing on business solutions – and utilizing rather than being ruled by technologies – fits my own approach and will make for a good match.”
Goodwill Stores Implement New Program to Upgrade Training
Online instruction formalizes worker training and enhances performance
Tallahassee, Fl (May 11, 2011) -- For the first time, four Goodwill organizations will be able to offer online training specifically designed to boost employee efficiency and enhance the Goodwill retail shopping experience.
The Goodwill Industries of North Florida, Northwest North Carolina, and South Florida, along with Gulfstream Goodwill, have inked agreements to implement LearnSomething’s Goodwill Good Flow Program.
The program combines a series of courses, each focused on a specific job title at Goodwill, and an advanced learning management system for assigning and delivering courses, and tracking employee progress.
“This is a one-of-a-kind program,” says Dee Colwell, the program’s coordinator at LearnSomething. “Never before have Goodwill stores been able to find a Goodwill specific product that opens into a comprehensive learning center.”
The program was created in collaboration with Big Bend (Florida) Goodwill CEO and President Fred Shelfer. “We’ve been using the program for almost a year now, and we’re only sorry we didn’t implement the program sooner,” says Shelfer. “We now have standardization on every function in the store and it takes very little of our store manager’s time to train and cross train. We are also showing big upticks in important categories, from sales to employee performance and retention to customer satisfaction. This program is everything we hoped for, and then some.”
Neal Martz, a Goodwill manager, agrees: “This kind of technology is a wonderful investment in our employees. Not only does it bring our stores up to a whole new level in overall efficiency, but it shows our employees how to raise their performance while familiarizing them with current training methods in these high-tech times.”
Comprehensive Education Program to provide FDA required training for specific drugs and drug classes
WASHINGTON, DC – The American Pharmacists Association (APhA) and LearnSomething today announced a new partnership to develop educational tools and resources for drugs that require Risk Evaluation and Mitigation Strategy (REMS) programs. The partnership will provide general REMS education as well as information on drug specific REMS. In addition, the APhA and LearnSomething program will provide an easy to access eLearning platform that can be integrated into learning management systems and compliance tracking tools.
The Food and Drug Administration Amendments Act of 2007 gave FDA the authority to require REMS from manufacturers to ensure that the benefits of a drug or biological product outweigh its risks. For each drug in the program, training is required by the prescriber,patient and pharmacist before the drug can be prescribed, billed and filled.
The APhA and LearnSomething REMS Education program will launch in the second quarter of 2011.
About the American Pharmacists Association
The American Pharmacists Association, founded in 1852 as the American Pharmaceutical Association, is a 501 C6 organization, representing more than 62,000 practicing pharmacists, pharmaceutical scientists, student pharmacists, pharmacy technicians and others interested in advancing the profession. APhA, dedicated to helping all pharmacists improve medication use and advance patient care, is the first-established and largest association of pharmacists in the United States.
LearnSomething Inc. to Attend Avectra’s 2011 Users Conference
TALLAHASSEE, FL (February 22, 2011) - LearnSomething, Inc., is planning their annual trip to the Avectra Users & Developers Conference (AUDC) being held February 27 – March 1, 2011, at the Walt Disney World Swan and Dolphin Resort in Orlando, Florida.
As a provider of eLearning solutions for national associations, LearnSomething values the opportunity to sponsor and attend the annual AUDC conference. This year the company will showcase Isoph Blue and LearnPro+, their two learning management systems built to support associations and integrate with Avectra's Association Management Systems (AMS).
Mark Lambertson, Senior VP of Association Sales, says, "LearnSomething has been a proud sponsor of AUDC from its inception because our relationship with AMS providers and their clients is a critical component of our business strategy."
According to the AUDC conference website "The Conference is designed for association executives, membership marketers, web strategists, technologists, project managers and anyone looking to optimize their use of association technology to achieve key objectives."
"Our long-term sponsorship of AUDC demonstrates our commitment to the business of member management, Associations and Avectra," says Lambertson.
ASAE Technology Conference & Expo
LearnSomething has announced a new relationship with Higher Logic, a professional social networking applications provider for non-profits and associations. As a result of their partnership, organizations utilizing LearnSomething’s learning management solutions will have access to a turnkey integration to and from Higher Logic’s Connected Community™.
LearnSomething, a provider of eLearning solutions to associations, has announced a new relationship with Higher Logic, a professional social networking applications provider for non-profits and associations. As a result of their partnership, organizations utilizing LearnSomething’s learning management solutions will have access to a turnkey integration to and from Higher Logic’s Connected Community™.
Senior VP of Association Sales, Mark Lambertson, says, "I have spoken with the Higher Logic folks for some time about integrating our two technologies. We share many clients and I believe there will be an immediate buzz about the new opportunities available to them to enhance continuing education strategies."
“We're excited about the enhanced value this partnership will deliver to our clients and LearnSomething's clients,” says Mark Lowry, Higher Logic’s Executive VP of Sales & Marketing. “Our Connected Community™ product suite continues to revolutionize the way association professionals engage around the world, and the integration with LearnSomething's top-tier learning management system will help us provide a superior solution.”
About Higher Logic
Higher Logic provides professional social networking and collaboration solutions for associations and non-profits seeking to attract new members and energize existing members. The connected Community™ application suite empowers members to exchange ideas, share best practices and collaborate — anytime, anywhere. Higher Logic’s suite of products offer a new dimension of value to constituents, with Connected Community’s pre-built integration to leading association management systems and Mobile Membership™ smart phone app. Learn more at www.higherlogic.com.
FMI and LearnSomething Partner to Release Career Preparation Programs
Programs seek to raise job applicant prospects and employee performance
TALLAHASSEE, Fla. (September 23, 2010) – The Food Marketing Institute (FMI) and LearnSomething today announced the release of the Food, Drug and Mass Career Preparation Programs. The programs provide pre‐employment training for job applicants and performance training for current retail workers.
To ensure that the programs have continuing value, FMI and LearnSomething are developing programs only for those career positions projected to have long‐term demand.
The formula used to develop these programs has been time‐tested. “We know from our lengthy experience in grocery and pharmacy that great training is transformative, strengthening retailers’ brands and results, and employee job satisfaction,” explains Steve Roden, CEO of LearnSomething. “Getting training right comes from maintaining a superior production team and collaborating with the right partners, such as FMI, who has a fantastic track record in supporting their members.”
The online format was chosen to accommodate both employees’ and retailers’ schedules, and requires a shorter completion time than comparable classroom programs.
The first program available — the Pharmacy Technician Preparation Program — includes the preparation course for pharmacy technician certification. Soon to be available is the Retail Associate Preparation Program, with specialization either in Food or in Health, Beauty and Wellness. Both programs provide overviews of retail operations and can be used as launch points for pursuing management roles.
All program completers receive a Certificate of Completion endorsed by the FMI Foundation.
Leslie Sarasin, President and Chief Executive Officer of FMI, sees these programs as a perfect way to support FMI’s mission. “These programs provide the broad foundation and versatile skills employees need to perform well today and adapt quickly to tomorrow’s changes. In the end, it’s all about meeting the changing needs of our members, their customers and the essential link between the two —retail employees. We couldn’t be more thrilled to be involved in this partnership with LearnSomething. We are certain that our members who review these preparation programs will agree.”
FMI provides leadership to retailers and wholesalers of food and consumer products, as well as to their supplier partners, by fostering their growth and promoting their role in feeding families and enriching the lives of their customers. FMI represents 1,500 food retailers and wholesalers. FMI’s retail membership is composed of large multi‐store chains, regional firms and independent supermarkets with a combined annual sales volume of $680 billion (three‐quarters of all retail food store sales in the United States).
LearnSomething, Inc., Announces New Relationship with ASHP
TALLAHASSEE, Fla. (September 21, 2010) – LearnSomething, Inc., a leading provider of e‐learning solutions to associations, has announced a new relationship with the American Society of Health‐System Pharmacists (ASHP). One of LearnSomething's learning management systems (LMS), Isoph Blue, will be implemented to support ASHP's ongoing learning initiatives.
Carol Wolfe, ASHP’s Vice President of Publications and Drug Information, says, "We are excited to be working with LearnSomething. The implementation of the Isoph Blue LMS from LearnSomething will allow ASHP to expand continuing education and competency assessment opportunities for our members, as well as all pharmacists and pharmacy technicians working in hospitals, long‐term care, home care, and other health-system settings."
Isoph Blue is a customizable portal environment with tools for creating a wide range of learning content and managing a community of learners. It enables organizations to develop and manage a variety of continuing education, training and certification initiatives.Download the full press release. (PDF)
LearnSomething Tapped for Success by Inc. Magazine
LearnSomething Makes Inc.’s Exclusive 5000
Fastest Growing Private Companies List for 2010
TALLAHASSEE, Fla. (September 14, 2010) – Undeterred by economic uncertainty, LearnSomething, a Tallahassee-based online education company, has earned a spot on the 2010 Inc. 5000 list.
LearnSomething’s dedicated workforce and unwavering commitment to providing innovative products and services to clients have led the company to the top, or more specifically, to No. 3367 of the 5000 list of companies that are “doing well despite—or because of—the downturn.”
As a leading eLearning and knowledge management service provider for over a decade, LearnSomething finds itself well positioned to take advantage of these demographics. With vast offerings in Pharmacy, Supermarket, and shopper education — and a solid footing in the Association world – LearnSomething has prepared for future growth with years of award-winning experience.
According to Steve Roden, LearnSomething’s CEO, “Like many companies, we’ve faced enormous challenges the last few years, and we’ve had to carefully navigate through uncertainty in our industries. But I truly believe that the key to our success has been our team’s loyalty and dedication to our clients…and to each other. We’ve always been transparent with our team about our financial challenges and successes, and they have responded by innovating and sacrificing when times are tough. And that’s been our formula for achieving unprecedented growth.”
You can view LearnSomething’s profile page linked to the Inc. article at “Meet the 2010 Inc. 5000,” and can also connect with them daily on Facebook, Twitter, LinkedIn and YouTube.
LearnSomething to Showcase AMS-LMS Integration at Upcoming NiUG Discovery Conference
Tallahassee, FL, August 28, 2009 — LearnSomething, a recognized leader in association learning services, will be attending the NiUG Discovery Conference at Baltimore’s Hyatt Regency on the Inner Harbor, September 28-30, 2009.
LearnSomething’s e-learning services and solutions have attracted keen interest at AMS user group conferences because of the plug and play approach to full integration LearnSomething has continually worked to achieve. LearnSomething has developed close partner relationships with ASI and other major AMS providers.
Mark Lambertson, LearnSomething’s Vice President for Association and Channel Sales, recognizes that seamless integration with any AMS is an absolute must. “We’ve been committed to understanding what e-learning means from an association’s perspective from the beginning — and being in constant direct contact with the AMS user community allows us to be in sync with the latest advancements and challenges.”
Lambertson points out that most LMS developers started out building a solution for HR departments and not associations, so until they entered into the association market they did not understand that the AMS-LMS relationship is essential. “If the LMS doesn’t support single sign on, seamless integration with e-business, real time reporting of learning activity and automated transfer of data to the AMS out of the box, an association’s e-learning initiative could easily be compromised before it really gets going.”Download the press release. (PDF)
Pharmavite Pilots LearnSomething Interactive Digital Signage to Reach Shoppers in Stores
Tallahassee, FL, August 31, 2009 — Pharmavite, a global leader in the dietary supplement industry, has signed a sponsorship agreement with LearnSomething to place ShopperAssist™ digital signage in retail stores to provide shoppers with product solutions for their dietary supplement needs.
The pilot will test the impact on category lift resulting from the placement of ShopperAssist™ in aisles and at endcaps. The first retailers committed to pilot ShopperAssist™ include Wegmans, Walgreen’s, Safeway, Meijer, Harris Teeter and BI-LO.
LearnSomething’s ShopperAssist™ signage promotes shopper wellness by providing brief videos on choosing the right vitamin solutions for everyday dietary needs. Shoppers select their area of interest from a menu and view brief multimedia segments based on non-biased, unbranded content vetted by medical experts.
Shoppers will be able to select video segments on bone & joint help, heart health, women’s health, mood & stress relief, prostate protection and other timely health topics.Download the press release. (PDF)
Pharmavite Partners with LearnSomething Inc. on Consumer Education Program: LearnSomethingAbout™
(June 25, 2008 / Tallahassee, FL) Pharmavite, a leader in the dietary supplement industry, has chosen the online consumer-centric program LearnSomethingAbout(TM) as a partner in educating consumers. LearnSomething Inc. created the engaging, consumer-oriented multimedia program that seamlessly integrates into the websites of national retailers.
“LearnSomething shares similar goals with Pharmavite in providing innovative quality products that deliver consumer solutions,” stated Skip Aldridge, Executive Vice President and Chief Customer Officer for Pharmavite. “Consumer education in the vitamin, mineral and supplement category is an essential component of Pharmavite’s success. The LearnSomethingAbout(TM) program is a win-win because it provides consumers with the tools to self-educate on topics related to dietary supplements, while exposing our brands to a highly targeted consumer.”
The educational program provides the consumer with a variety of health and wellness topics. Once consumers click a specific category, they find easy-to-navigate, informative content that shows how to solve the most timely and common problems. Conversational narration and practical information move consumers through the program, encouraging them to go from exploring content to specific solutions found in store aisles.
“Consumers visiting retailer websites such as Kroger.com, KerrDrug.com and SavMor.com are able to research shopping solutions at their leisure and make better educated purchases when they visit their local store,” said Steve Roden, CEO LearnSomething Inc.
The LearnSomethingAbout(TM) series currently encompasses vitamin, hair care, and skin care topics, with 40+ categories under development.
Energizer Holdings Partners with LearnSomething and GMDC to Develop Online Product Category Education and Certification Program
(May 27, 2008 / Tallahassee, FL) LearnSomething, Inc., the leading provider of e-learning solutions for the food, drug and mass retail industries, announces its partnership with Energizer Holdings to produce “Prepare to Sell™” (PTS) programs designed specifically to improve the service skills and product and category knowledge of employees serving retail customers, and increase consumer basket size. The program is being developed in collaboration with the Global Market Development Center (GMDC).
The programs are next-generation online training executions and include the Store Level program for staff and the new Category Buying and Merchandising Level PTS program, “Product Category Certification,” for buyers and category managers.
“At Energizer Holdings we see the great need of improving category education at all levels: store associates, category managers and senior trade executives. LearnSomething’s PTS e-learning modules will provide expertise in the selling, and managing, of Energizer Batteries and Energizer Personal Care products. This is the next step in Shopper Based Solutions. Most importantly, our shoppers will be better served due to LearnSomething. We at Energizer Holdings believe by partnering with LearnSomething we will enhance our revenue and profits,” stated Lou Martire, VP of Trade Development for Energizer.
PTS Store Level programs provide retail employees with three customer service components: (1) Customer Interaction Skills, from greeting customers to completing the interaction; (2) Product Category Knowledge, building product solutions for customer needs; and (3) a Product Information Database, viewing product information and images.
PTS “Product Category Certification” increases the expertise of buyers and category managers, improving their ability to forecast consumer demand and design strategic marketing and merchandising programs which optimize organizational resources and build customer value.
“Both the Store Level and Category Buying and Merchandising Level PTS programs offered will help raise the level of customer service by dramatically enhancing the in-store experience of consumers. By achieving total solutions, shoppers will better understand and appreciate product category offerings at the buying and merchandising level,” according to LearnSomething CEO Steve Roden. We are excited about providing excellence in retail experience through all our ‘Prepare to Sell™’ programs, and especially our newest family member, ‘Product Category Certification,’” Roden added.
“GMDC is committed to continually expanding educational offerings for our members which can directly grow their businesses. Our partnership with LearnSomething meets this goal, and working with General Merchandise Supplier members such as Energizer to develop these training courses will offer both our Retail and Wholesale members ways to strengthen their businesses,” stated David McConnell, GMDC President and CEO.
GMDC (Global Market Development Center) is the premier trade association dedicated to serving General Merchandise and Health Beauty Wellness retailers, wholesalers and suppliers. GMDC promotes critical connectivity to grow and expand member companies by uniting members through business building events and opportunities and enriching their thinking through education and training; consumer and business insights; and information resources. For more information, visit www.gmdc.org.
LearnSomething Partners with GMDC to Bring General Merchandise, and Health, Beauty & Wellness Online Training to Member Businesses
(April 22, 2008 / Tallahassee, FL) LearnSomething, Inc., the leading provider of e-learning solutions for the food, drug and mass retail industries, announces its partnership with GMDC to provide GMDC member companies with the LearnSomething “Prepare to Sell” (PTS) programs designed specifically to improve the service skills and product and category knowledge of employees serving retail customers, and increase consumer basket size.
These General Merchandise PTS programs are next-generation online training programs and include the Store Level program for staff and the new Category Buying and Merchandising Level PTS program, “Product Category Certification,” for buyers and category managers.
For Health and Beauty categories, GMDC members will now have access to Store Level training programs in 37 Health and Beauty categories, ranging from analgesics to vitamins, and cosmetics to sun care. Programs for General Merchandise categories are in development.
PTS Store Level programs provide retail employees with three customer service components: (1) Customer Interaction Skills, from greeting customers to completing the interaction; (2) Product Category Knowledge, building product solutions for customer needs; and (3) a Product Information Database, viewing product information and images selected by the retailer.
PTS “Product Category Certification” increases the expertise of buyers and category managers in each general merchandising product category, improving their ability to forecast consumer demand and design strategic marketing and merchandising programs which optimize organizational resources and build customer value.
“Both the Store Level and Category Buying and Merchandising Level PTS programs offered through GMDC will help raise the level of customer service in the General Merchandise and Health, Beauty and Wellness industries by dramatically enhancing the in-store experience of consumers. By achieving total solutions for their problem states, shoppers will better understand and appreciate product category offerings at the buying and merchandising level,” according to LearnSomething CEO Steve Roden. “We are delighted to partner with GMDC to bring its member retailers and their consumers excellence in retail experience through all our ‘Prepare to Sell’ programs, and especially our newest family member, ‘Product Category Certification,’” Roden added.
“The PTS Store Level and PTS ‘Product Category Certification’ programs will offer GMDC retail member in-store sales personnel, category buyers and merchandisers strong new tools to help them be better at their business, be more knowledgeable and effective with their respective categories, and meet consumer needs in an even stronger way,” stated GMDC President and CEO, David McConnell.
Keith Wypyszynski, Vice President of Business Development and Chief Member Officer added, “These new training programs build on the strong suite of e-learning programs already offered by GMDC, which focus on the professional development of the employees of our members. These new courses offered through the ‘Prepare to Sell’ and ‘Product Category Certification’ programs broaden the range of training GMDC members receive, widening the reach to both Category Buyers and In-Store Personnel. GMDC develops all its new programs from member feedback and the Association will continue adding training that our members have requested.”
GMDC (Global Market Development Center) is the premier trade association dedicated to serving General Merchandise and Health Beauty Wellness retailers, wholesalers and suppliers. GMDC promotes critical connectivity to grow and expand member companies by uniting members through business building events and opportunities and enriching their thinking through education and training; consumer and business insights; and information resources. For more information, visit www.gmdc.org.
CMS to Require Training on Fraud, Waste, and Abuse for Part D
NACDS Foundation and LearnSomething offer convenient solution for plans and pharmacies
Alexandria, Va. – The National Association of Chain Drug Stores (NACDS) Foundation and LearnSomething, Inc. today announced that their fraud and abuse training program, which is currently available, is designed to satisfy requirements for such training that are included in a new Medicare Part D regulation.
The Centers for Medicare and Medicaid Services (CMS) rule requires Part D Prescription Drug Plans (PDPs) and Medicare Advantage (MA) plans to ensure that “downstream entities” (including pharmacies and pharmacists) receive training on fraud, waste, and abuse (FWA). CMS states that pharmacists should receive “specialized” training on an annual basis. PDPs and MA plans will be responsible for oversight of the training, and CMS will verify that the training occurs through audits.
In comments to CMS, the National Association of Chain Drug Stores opposed the training mandate because of its costs to pharmacies and the lack of evidence that such training is necessary. Nevertheless, now that CMS has issued a rule that mandates training, the NACDS Foundation is prepared to help pharmacies satisfy the training requirement.
The Foundation is already at the forefront of efforts to combat fraud, waste, and abuse. Just over a year ago, the NACDS Foundation joined with online training provider LearnSomething to launch a voluntary FWA training program for pharmacies. The NACDS Foundation and LearnSomething are offering this streamlined system designed to meet CMS’ requirements and address the needs of participating plans and providers.
The online training program was created to help educate and train employees on Federal laws and guidelines related to fraud, waste, and abuse. The program helps employees to prevent FWA in government health care programs such as Medicare and Medicaid. Designed to be flexible enough to meet the specific training needs of individual companies, the program can be customized to include each company’s policies and procedures.
“The NACDS Foundation/LearnSomething program is an established training platform on the prevention of fraud, waste, and abuse,” said Don Bell, senior vice president of legal affairs and general counsel. “This is an opportunity for plans and pharmacies to adopt a training program designed to meet federal requirements and maximize efficiency.”
The new requirements from CMS will go into effect on January 1, 2009, giving pharmacies eleven months to train their personnel.
For more information and demonstrations of the program, please visit: www.nacdsf.learnsomething.com
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